The median annual wage for Market Research Analysts and Marketing Specialists in Springfield, IL is $60,560 (May 2024 BLS OES). The mean (average) is $67,220.
Pay spans roughly $37,600 at the 10th percentile to $99,070 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $29.11 per hour. An estimated 310 people work as market research analysts and marketing specialists in Springfield, IL.
| Median (annual) | $60,560 |
| Mean (annual) | $67,220 |
| Median (hourly) | $29.11 |
| 10th percentile | $37,600 |
| 90th percentile | $99,070 |
| Employment | 310 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.