The median annual wage for Market Research Analysts and Marketing Specialists in Michigan is $68,120 (May 2024 BLS OES). The mean (average) is $76,170.
Pay spans roughly $39,530 at the 10th percentile to $125,030 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $32.75 per hour. An estimated 23,180 people work as market research analysts and marketing specialists in Michigan.
| Median (annual) | $68,120 |
| Mean (annual) | $76,170 |
| Median (hourly) | $32.75 |
| 10th percentile | $39,530 |
| 90th percentile | $125,030 |
| Employment | 23,180 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.