The median annual wage for Market Research Analysts and Marketing Specialists in Rockford, IL is $59,750 (May 2024 BLS OES). The mean (average) is $65,350.
Pay spans roughly $36,920 at the 10th percentile to $97,980 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $28.73 per hour. An estimated 360 people work as market research analysts and marketing specialists in Rockford, IL.
| Median (annual) | $59,750 |
| Mean (annual) | $65,350 |
| Median (hourly) | $28.73 |
| 10th percentile | $36,920 |
| 90th percentile | $97,980 |
| Employment | 360 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.