The median annual wage for Market Research Analysts and Marketing Specialists in Kalamazoo-Portage, MI is $60,080 (May 2024 BLS OES). The mean (average) is $64,350.
Pay spans roughly $37,490 at the 10th percentile to $98,190 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $28.89 per hour. An estimated 560 people work as market research analysts and marketing specialists in Kalamazoo-Portage, MI.
| Median (annual) | $60,080 |
| Mean (annual) | $64,350 |
| Median (hourly) | $28.89 |
| 10th percentile | $37,490 |
| 90th percentile | $98,190 |
| Employment | 560 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.