The median annual wage for Market Research Analysts and Marketing Specialists in Visalia, CA is $67,600 (May 2024 BLS OES). The mean (average) is $74,640.
Pay spans roughly $41,160 at the 10th percentile to $121,690 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $32.50 per hour. An estimated 260 people work as market research analysts and marketing specialists in Visalia, CA.
| Median (annual) | $67,600 |
| Mean (annual) | $74,640 |
| Median (hourly) | $32.50 |
| 10th percentile | $41,160 |
| 90th percentile | $121,690 |
| Employment | 260 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.