The median annual wage for Market Research Analysts and Marketing Specialists in Tallahassee, FL is $60,510 (May 2024 BLS OES). The mean (average) is $68,160.
Pay spans roughly $33,450 at the 10th percentile to $111,330 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $29.09 per hour. An estimated 810 people work as market research analysts and marketing specialists in Tallahassee, FL.
| Median (annual) | $60,510 |
| Mean (annual) | $68,160 |
| Median (hourly) | $29.09 |
| 10th percentile | $33,450 |
| 90th percentile | $111,330 |
| Employment | 810 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.