The median annual wage for Market Research Analysts and Marketing Specialists in State College, PA is $61,340 (May 2024 BLS OES). The mean (average) is $68,700.
Pay spans roughly $41,830 at the 10th percentile to $107,760 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $29.49 per hour. An estimated 450 people work as market research analysts and marketing specialists in State College, PA.
| Median (annual) | $61,340 |
| Mean (annual) | $68,700 |
| Median (hourly) | $29.49 |
| 10th percentile | $41,830 |
| 90th percentile | $107,760 |
| Employment | 450 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.