The median annual wage for Market Research Analysts and Marketing Specialists in Springfield, MO is $57,990 (May 2024 BLS OES). The mean (average) is $64,770.
Pay spans roughly $33,900 at the 10th percentile to $106,310 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $27.88 per hour. An estimated 770 people work as market research analysts and marketing specialists in Springfield, MO.
| Median (annual) | $57,990 |
| Mean (annual) | $64,770 |
| Median (hourly) | $27.88 |
| 10th percentile | $33,900 |
| 90th percentile | $106,310 |
| Employment | 770 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.