The median annual wage for Market Research Analysts and Marketing Specialists in Orlando-Kissimmee-Sanford, FL is $75,520 (May 2024 BLS OES). The mean (average) is $83,440.
Pay spans roughly $40,060 at the 10th percentile to $136,990 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $36.31 per hour. An estimated 7,410 people work as market research analysts and marketing specialists in Orlando-Kissimmee-Sanford, FL.
| Median (annual) | $75,520 |
| Mean (annual) | $83,440 |
| Median (hourly) | $36.31 |
| 10th percentile | $40,060 |
| 90th percentile | $136,990 |
| Employment | 7,410 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.