The median annual wage for Market Research Analysts and Marketing Specialists in Idaho Falls, ID is $59,360 (May 2024 BLS OES). The mean (average) is $64,070.
Pay spans roughly $35,600 at the 10th percentile to $103,220 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $28.54 per hour. An estimated 190 people work as market research analysts and marketing specialists in Idaho Falls, ID.
| Median (annual) | $59,360 |
| Mean (annual) | $64,070 |
| Median (hourly) | $28.54 |
| 10th percentile | $35,600 |
| 90th percentile | $103,220 |
| Employment | 190 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.