The median annual wage for Market Research Analysts and Marketing Specialists in Hickory-Lenoir-Morganton, NC is $69,160 (May 2024 BLS OES). The mean (average) is $76,280.
Pay spans roughly $36,290 at the 10th percentile to $132,060 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $33.25 per hour. An estimated 590 people work as market research analysts and marketing specialists in Hickory-Lenoir-Morganton, NC.
| Median (annual) | $69,160 |
| Mean (annual) | $76,280 |
| Median (hourly) | $33.25 |
| 10th percentile | $36,290 |
| 90th percentile | $132,060 |
| Employment | 590 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.