The median annual wage for Market Research Analysts and Marketing Specialists in Fresno, CA is $64,830 (May 2024 BLS OES). The mean (average) is $73,820.
Pay spans roughly $40,270 at the 10th percentile to $120,280 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $31.17 per hour. An estimated 1,100 people work as market research analysts and marketing specialists in Fresno, CA.
| Median (annual) | $64,830 |
| Mean (annual) | $73,820 |
| Median (hourly) | $31.17 |
| 10th percentile | $40,270 |
| 90th percentile | $120,280 |
| Employment | 1,100 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.