The median annual wage for Market Research Analysts and Marketing Specialists in Chico, CA is $64,790 (May 2024 BLS OES). The mean (average) is $72,030.
Pay spans roughly $43,390 at the 10th percentile to $104,700 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $31.15 per hour. An estimated 270 people work as market research analysts and marketing specialists in Chico, CA.
| Median (annual) | $64,790 |
| Mean (annual) | $72,030 |
| Median (hourly) | $31.15 |
| 10th percentile | $43,390 |
| 90th percentile | $104,700 |
| Employment | 270 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.