The median annual wage for Market Research Analysts and Marketing Specialists in Atlanta-Sandy Springs-Roswell, GA is $79,230 (May 2024 BLS OES). The mean (average) is $88,290.
Pay spans roughly $39,900 at the 10th percentile to $149,680 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $38.09 per hour. An estimated 18,020 people work as market research analysts and marketing specialists in Atlanta-Sandy Springs-Roswell, GA.
| Median (annual) | $79,230 |
| Mean (annual) | $88,290 |
| Median (hourly) | $38.09 |
| 10th percentile | $39,900 |
| 90th percentile | $149,680 |
| Employment | 18,020 |
Updated 2026-07-23.
Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.