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Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel Salary in Santa Rosa-Petaluma, CA

The median annual wage for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Santa Rosa-Petaluma, CA is $74,100 (May 2024 BLS OES). The mean (average) is $81,750.

Pay spans roughly $41,010 at the 10th percentile to $133,340 at the 90th, so experience and specialisation move this figure a lot. At the median that is about $35.62 per hour. An estimated 1,200 people work as sales representatives of services, except advertising, insurance, financial services, and travel in Santa Rosa-Petaluma, CA.

Median (annual)$74,100
Mean (annual)$81,750
Median (hourly)$35.62
10th percentile$41,010
90th percentile$133,340
Employment1,200

Updated 2026-07-23.

Source: BLS OES May 2024 — bls.gov/oes. Checked 2026-07-23.